Who is behind Couples’ Choice Wedding Awards™?
Couples’ Choice Wedding Awards™ is a Business Platform of Wedding Marketing Group Pty Ltd. (WMG), being established in 2000. (WMG) is a specialist Marketing, Publisher, and Events organisation for the Wedding Industry of Australia. (WMG) focuses on Regional areas of the Australian Wedding Industry identifying and servicing over 30 Regions. (WMG) was Australia’s largest Publisher of Regional Wedding Publications realising over 110,000 magazine per year, Australia’s largest purveyor of Regional Wedding Expos with over 25 events per year, Australia’s premier Wedding Insurance Program and now Australia’s Largest provider of Wedding Business Awards through its nationally recognised Couples’ Choice Wedding Awards formerly (Brides Choice Awards™).
Couples’ Choice Wedding Awards™ are dedicated to – Seeking Out, Acknowledging, Supporting, and Rewarding Wedding Businesses for EXCELLENCE in Service to their Wedding Couples that operate in New Zealand. They can be Nano Businesses, Micro Businesses, Small Businesses or even Major Corporate. Couples’ Choice Wedding Awards is a supportive industry network platform, facilitating connectivity, support and importantly, recognising Excellence in Business practice through Couples’ Choice Wedding Awards™ for Excellence’.
Couples’ Choice Wedding Awards™ is a non-member organisation which was launched in 2023 and has been there to acknowledge those wedding businesses that have excelled and exceeded the expectations of their Newlywed Couples from around New Zealand. That’s right the Newlywed Couples of New Zealand VOTE for those businesses that have exceeded the expectations of Newlywed Couples, what better way to be recognised than have your Newlywed Couples tell the world about your business a massive referral opportunity. But more importantly being acknowledged and rewarded for your endeavours.
Couples’ Choice Wedding Awards™ will become a significant referral mechanism for Newly Engaged Coupes to select Wedding Businesses of new Zealand
Why should a business engage with the Couples’ Choice Wedding Awards™?
Couples’ Choice Wedding Awards™ is an Independent Awards Program that focuses on the Wedding Industry of New Zealand, with no allegiance to any one business or industry group. There is NO MEMBERSHIP or Payment to Participate in the Voting Process. It is about Seeking out, Acknowledging and Rewarding Wedding Business for EXCELLENCE in Service to their Wedding Couples.
Couples’ Choice Wedding Awards™ will help attract NEW CUSTOMERS and increase loyalty.
Couples’ Choice Wedding Awards™ will BOOST YOUR BUSINESS – by reinforcing industry-wide recognition for providing incredible Wedding Experiences to Newlywed Engaged Couples.
Couples’ Choice Wedding Awards™ will BULID VALUABLE INDUSTRY RECOGNITION – Finalists and winners will be recognised by the industry and consumers alike for providing incredible online retail experiences.
Couples’ Choice Wedding Awards™ will GIVE YOUR NEWLYWED COUPLES the POWER to PROMOTE your Business Now’s the chance to give your customers a voice and invite them to tell the world how much they love your brand.
Couples’ Choice Wedding Awards™ will create the space for customers to tell the world that they love your Brand.
Couples’ Choice Wedding Awards™ gives you the platform to give your business a leg up on the competition, help attract new customers (Newly Engaged Couples) and increase loyalty (Word of Mouth).
Is there a Cost to participate in Couples’ Choice Wedding Awards™?
There is NO COST to participate in Couples’ Choice Wedding Awards™ Voting Process.
If you are nominated as a Finalist in the Couples’ Choice Wedding Awards™ by your Newlywed Couples, you will be invited to participate in the Couples’ Choice Wedding Awards™ Virtual Presentation.
There is no forced requirement to participate, if your business is the recipient of a Couples’ Choice Wedding Award™ it will be announced during the presentation, posted FaceBook Page and Website.
BUT there will be NO Trademark Licence to use any Couples’ Choice Wedding Award™ Marketing Collateral. Unregistered Nominated Recipients of Choice Wedding Award ™ do not gain access to Couples’ Choice Wedding Awards™ Marketing Collateral.
Does a one-off Single Ticket Cover ALL Categories that my Business may be a Nominated Finalist?
Registration requires the purchase of a SINGLE TICKET for EACH Nominated Category where you would like Marketing Collateral Package. Your Single Ticket / Category is required to engage with the Couples’ Choice Wedding Awards™.
Couples’ Choice Wedding Awards™ how are they Presented or Announced?
Couples’ Choice Wedding Awards™ use a Virtual Presentation in announcing the Nominated WINNERS and Recipients of Couples’ Choice Wedding Awards™.
Rather than purchasing Multiple Tickets for a LIVE Gala Event, the requirement is to only purchase a SINGLE TICKET for each Category that a Business has a FINALIST Nomination. A significant Cost Saving for businesses whilst still being recognised and rewarded.
WINNERS and Recipients are Posted on Social Media:
WINNERS and Recipients of a Wedding Industry Award™ are Posted on the Website http://www.CouplesChoice.NZ
Do you have to participate in the Couples’ Choice Wedding Awards™ Virtual Presentation to receive nomination for an Award?
No, you don’t have to participate in the Couples’ Choice Wedding Awards™ Virtual Presentation to be receive Nomination for a Wedding Industry Award™, your business will be identified during Couples’ Choice Wedding Awards™ Virtual Presentation on the night and you will receive recognition on our Facebook Page PLUS be included as an Award Recipient on our Website. However, there will NOT be a Physical Award, Licence to use TradeMark™ or Internet Collateral available for your business.
If I am unable to participate at the Couples’ Choice Wedding Awards™ Virtual Presentation, how can I obtain an Award if I am a Recipient?
We encourage businesses to participate in the Virtual Presentation but there are cases where a business may not be available. Best case scenario you are able to Post Register after the event if you so wish.
How does a Business Post Register for the Couples’ Choice Wedding Awards™?
This can be realised by contacting Couples’ Choice Wedding Awards™ at [email protected] seeking information on how to proceed.
Couples’ Choice Wedding Awards™ will NOT contact Recipients of a Wedding Industry Award™ Nomination after the Virtual Presentation.
Couples’ Choice Wedding Awards™ Marketing Collateral, or Licence to use the Couples’ Choice Wedding Awards ™ Trademark, there is an investment required to move forward:
Note: there is a requirement that a Registration (Purchase a Ticket) be required for each Category that a business wishes to be acknowledged to obtain Marketing Collateral & Licence.
What are the Costs associated with Post Registering for a Wedding Industry Award™?
Post Registration is $250.00 / Registration / Ticket. If a business is a Nominated Recipient in a number of Categories, they need to Register (purchase a Ticket) for each Category. Or select a single Category that returns the most for the Business.
Is there a limit to the number of Tickets we can purchase?
Virtual ZOOM Presentation, we limit to one (1) Ticket per Category / Business.
Note: there is a requirement that a Registration (Purchase a Ticket) is required for each Category that a business is nominated as a Finalist. Your participant ticket also counts as your Category entry.
If we are unable to participate in the Couples’ Choice Wedding Awards™ presentation evening and have purchased Tickets is there a refund?
It identifies on the Ticketing Website (Tickets are Non-Refundable)
Refunds will be applied if Couples’ Choice Wedding Awards™ are cancelled not postponed or date transferred.
What Business Category will my business be allocated to?
We review a Business’s Website and/or Social Media presence and define where best to fit your business unless you have a specific request. But you MUST contact Couples’ Choice Wedding Awards™ and advise which Categories you wish to be considered. Otherwise, we will allocate Categories.
How is the Voting undertaken as I was not aware that Couples’ Choice Wedding Awards™ Voting was being undertaken?
Couples’ Choice Wedding Awards™ operate seamlessly in the Background and a lot of Regional Wedding Businesses are unaware that Voting is underway, let alone when they are announced as Finalists. The Key Strategy with Couples’ Choice Wedding Awards™ is that we DO NOT require Businesses to contact Newlyweds to Vote or more importantly ask Newlyweds for reviews as part of the Voting Process.
Couples’ Choice Wedding Awards™ conducts its voting process on five (5) Principal Strategies:
How can you Guarantee that Voting is Fair and Equitable?
The Couples’ Choice Wedding Awards™ are exceptionally due diligent with Voting, we have a comprehensive expectation of what Votes should be attributed to the different Categories.
Take for example: if a Candle Maker Category the mean Vote is 65-85 and there is a Vote tally of 967, then we investigate the Voting characteristics.
– We can Identify Vote Stacking where One (1) Business is Voted in all Five (5) Choices. In this case instead of an expected Vote of Fifteen (15) they are allocated one (1).
– We can Identify the time the Vote was cast.
– We Test Emails addresses for authenticity.
– We can identify the Computer Server Number which allows for highlighting of multiple voting blocks.
We believe the Couples’ Choice Wedding Awards™ deliver the Most Comprehensive, Credible and Transparent Wedding Awards.
Who can use Couples’ Choice Wedding Awards™ Trademark – Breach of Couples’ Choice Wedding Awards™ Trademark?
From time-to-time Couples’ Choice Wedding Awards™ undertakes audits to identify the fraudulent use of Couples’ Choice Wedding Awards™ Trademarks. This is where a business Pirates a Couples’ Choice Wedding Awards™ Trademark / Logo Roundel and depicts themselves as a Recipient when the business was not and/or when a business does not Register (Purchase a Ticket) to obtain access to Licence to use the Liverier of Couples’ Choice Wedding Awards™.
We will contact the business in Breach of Trademark requesting they remove the offending use. Failure to do so may see action being investigated.